NSW Mid North Coast Network

LinkedIn is often treated as a personal career platform, but for HR professionals it can be much more than that.
 

Used well, LinkedIn can help HR teams strengthen employer brand, make workplace culture more visible, support talent attraction and retention, and champion the people already doing great work inside the organisation.
 

In this practical and engaging session, LinkedIn specialist Karen Tisdell will show HR professionals how to think more strategically about LinkedIn – not just as a place for job ads or personal profiles, but as a visibility tool for culture, values, people and reputation.
 

The session will explore how HR can work more closely with leaders, employees and marketing teams to bring organisational values to life online, showcase real employee stories, and build stronger connection with current and future talent.
 

Attendees will leave with practical ideas they can apply immediately, including how to:

• Check whether employees are correctly connected to the organisation’s LinkedIn page

• Use LinkedIn to support employer branding and talent attraction

• Encourage employee advocacy without making people feel pressured or awkward

• Identify workplace stories that reflect organisational values in action

• Help HR become more visible and influential inside and outside the organisation

• Build stronger professional networks across their industry, sector and community

   

This 60-minute session will be interactive, with plenty of opportunities for questions throughout.

Target Audience  

AHRI members and HR professionals, particularly those involved in:

• Talent attraction and recruitment

• Employer branding

• Employee engagement

• Internal communications

• People and culture

• Leadership visibility

• Organisational reputation

• Regional, not-for-profit, SME or lean HR teams without marketing support

   

Speaker: Karen Tisdell

Karen Tisdell is one of Australia’s most experienced LinkedIn profile writers and trainers. She has been using LinkedIn since 2005 and has specialised in LinkedIn profile writing, strategy and training since 2009.

Karen holds a Diploma in HR and spent 14 years in recruitment, helping organisations turn dull job advertisements into more compelling opportunities and advising on employer branding, candidate attraction

and how to communicate the value of a role, a team and an organisation more clearly.

Since 2009, she has worked with consultants, business owners, executives, corporate teams and leadership groups to lift their visibility, credibility and connection on LinkedIn. Her work focuses on making LinkedIn more human, more strategic and more useful – not just as a content platform, but as a place to build reputation and relationships.

Other Event Information 

You will obtain 1.00 CPD points for attending this forum.

Times

Registration Information 

Registration close: Monday 14 September

Having trouble registering? Contact Us or phone 1300 811 880.

By confirming your registration, you agree to AHRI’s Event Terms & Conditions.